24 enero, 2021

Apple reopens its iconic glass cube shop in New York


Technology giant Apple

Reopened its iconic underground store on Friday under a large glass cube on Fifth Avenue in New York, in front of Central Park, which had been closed for two years.

«It is unique among Apple stores, and today it returns even more welcoming and more beautiful than ever. We are very proud to be part of this great city where it happens so much every day,» said the chief executive of the firm, Tim Cook , which was presented in person.

After closing in 2017, the store opens its doors with almost double the space, which will allow among other things a greater capacity for customer service, while it remains the only Apple open 24 hours a day, 365 days a year .

The store

Was opened by the late Steve Jobs in 2006, where he personally welcomed the first customer, and since then this space has received, according to Apple, more than 57 million visitors.

In addition, the company presumes, it annually surpasses other essential tourist attractions of the Big Apple such as the Statue of Liberty or the Empire State Building.

The colossal store has 28 trees, linear fountains, and 62 skylights that give light to the underground store, which is accessed by a huge stainless steel spiral staircase, or by a circular elevator.

The space, in which the latest Apple devices will be sold, -the iPhone 11, iPhone 11 Pro, iPhone 11 Pro Max and the Apple Watch Series 5- will feature 900 employees who speak more than 30 languages.

Just this Friday began the sale of the new mobile phone of the apple firm, whose main novelty in the 11 Pro and 11 Pro Max is that they have, for the first time on an iPhone, with three lenses in the rear camera – one more than the simple version, the iPhone 11- as well as the night mode when taking pictures.

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